Industry Day 1
Tuesday, March 24
Scotiabank Theatre Toronto
CFF Industry | Masterclass
VOICE & VISION: Directors Masterclass with SAM COYLE
12:30 pm - 5:00 pm
Sam Coyle’s intensive half-day Masterclass is designed to help directors define and elevate their unique visual approach. Blending targeted discussion, curated film analysis, and practical demonstrations, the session dives into the core elements of cinematic storytelling – including tone, style, symbolism, visual language, camera movement, and on-set leadership.
Participants will examine how intentional creative choices shape a film’s emotional impact, while developing the tools to clearly communicate their vision to cast and crew. With equal emphasis on artistry and technical execution, this workshop bridges inspiration and implementation – equipping directors to move confidently into pre-production with a cohesive, compelling creative blueprint.
This masterclass is about sharpening your creative voice, strengthening your perspective, and leading with clarity and purpose.
By the End of This Intensive, You’ll:
Define and articulate your signature tone, theme, and stylistic touchstones.
Use symbolism and visual motifs with intention and integrate them into a cohesive lookbook.
Develop purposeful blocking strategies, composition choices, shot lists, and a simple floor plan.
Practice clear, confident director-to-cast/crew communication and leadership techniques.
Leave with a focused action plan to carry your vision in pre-production.
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Sam Coyle is a director, writer, and educator known for bold, character-driven stories that centre complex female perspectives. She directed two seasons of Avocado Toast, nominated for Canadian Screen Award for Best Director and Best Digital Series, as well as Settle Down and two seasons of the Award–winning series Dating Unlocked. These series stream on CBC Gem, The CW, OUTtv and Amazon Prime. Her debut feature, Hazy Little Thing, premiered at Canadian Film Fest, and she has since directed four features for Tubi. She is currently developing her next personal feature, On Your Knees, with co-writer Erin Carter.
Since 2019, Sam has taught directing in George Brown College’s Film Program, mentoring emerging filmmakers to strengthen their technical directing and leadership skills on set. She also created Ignite Your Story, a national workshop series helping artists reconnect with their creative instincts and refine their storytelling craft.
Cost: $140.00
BONUS: Masterclass registration includes a CFF Festival Pass (offered at an exclusive 40% discount by signing up for this class). Festival Passes are good for all screenings and Industry Series events. You must attend the Masterclass to claim the pass. Spaces are limited.
*Note from Instructor: Participants will benefit most if they arrive with a project idea they’d like to workshop or problem-solve. No script or written materials are necessary – just a concept you can visualize and bring into the room.
